AES at the EHI Retail Design Conference

Symbiosis of two worlds

On September 23, 2014, Bernd Albl (Senior Director, Ars Electronica Solutions) and Günther Berger (Shop Consulter, Umdasch Shopfitting) presented their talk “Symbiosis of two worlds: POS + Web-Shop” at the EHI Retail Design Conference in Cologne. The presentation focused on the RAG Shopping Wall, which was realized together with Umdasch – it takes the online world into the sales room, improves customer loyalty and emotionalization – and thus turns the Point of Sale into a Point of Confidence.

Evemt: EHI Retail Design Conference
Date: September 23, 2014, 5.15 pm
Location: Hilton Hotel Cologne

Project Credits: Bernd Albl
Foto Credits: EHI Retail Institute

RAG Wall
RAG Wall